ZOOM LINK: https://zoom.us/j/91218197523?pwd=eDdiSklOWm1tT3ZOZjdjRC9KSlNqZz09

SESSION 1: How to Win 6 & 7 Figure Agency Contracts (from a kung-fu expert who had an 8-figure agency exit) Speaker: Craig Cooke

Prepare to be captivated by Craig Cooke, a seasoned entrepreneur renowned for his strategic prowess in securing high-value agency contracts and orchestrating a remarkable 8-figure exit.

Craig's session delves deep into the art and science of landing six and seven-figure deals, a skill he has honed through years of real-world experience.

 What You Will Discover:

The Blueprint to Multi-Figure Contracts: Unpack Craig's holistic business model that lays the foundation for attracting and securing lucrative contracts.

Strategies for Continuous Client Engagement: Learn how offering a broad spectrum of services can make your agency indispensable to clients, ensuring long-term relationships and steady revenue streams.

Sales and Client Interaction Techniques: Gain insights into Craig's unique approach to sales, client interactions, and internal structuring that have been critical in winning and growing major accounts.

Real Success Stories: Hear firsthand accounts of how Craig started with modest contracts and scaled them into million-dollar partnerships, with practical examples and actionable strategies you can apply to your own agency.

Plus much more, including the thought processes, strategies, and structural decisions that propelled his company to the forefront of the industry. This session is a goldmine for any agency owner or entrepreneur aiming to escalate their business to new heights by securing more substantial contracts and fostering growth.

Join Craig for a transformative learning experience that could redefine the trajectory of your agency or consulting business. This is your chance to learn from a master of the game, whose track record speaks volumes.

SESSION 2: The Latest SEO Hacks by Nathan Wade

Something big has changed in SEO land and it has opened up a significant opportunity for businesses with the capacity for taking on more leads. Google has rolled out what is arguably the equal biggest change to their core algorithm and this change signifies the arrival of a change that opens the door for smart businesses to make sizeable gains.

To get a little technical - Content Done Just Right, combined with very specific (recently discovered) technical improvements to your website are now proving more effective than backlinks.

This changes the strategy dramatically.

So what is Content Done Right? Good question. This is a huge part of what has changed and what we have been testing against. While there is a very specific answer to this, the easiest way to explain is that it is the exact opposite of how everybody has been creating content (ie: using Chat GPT or other low quality content sources).

There is an exact pattern that Google is looking for and it’s one that can be created repeatedly to achieve relatively fast, game changing results.

Why You Should Attend? Exclusive Insights: Gain first-hand knowledge from James and Audra, who have both harnessed unique marketing strategies to achieve remarkable success. Practical Strategies: Learn actionable strategies that can be immediately applied to your business for improved results in lead generation and client engagement. Networking Opportunities: Connect with like-minded professionals, share experiences, and build relationships that could shape the future of your marketing endeavors. Diverse Marketing Perspectives: Understand how contrasting approaches like cold emailing and direct mail can be equally powerful in the right hands.

Save the Date, Next Live Event: Thursday 30th May, 2024 (12 seats left) Grab your seat here: https://elitemarketers.com.au/page/live-events

Steve Brossman is on a mission to demystify the path to achieving six-figure earnings as a PodGuest without the hassle of hosting your own podcast, or 
pitching. 

Based on a blueprint that has been meticulously crafted over three years, discover how 70% of your income can be secured before the record 
button is even pressed - creating value and establishing your worth well ahead of the podcast episode itself.

About Steve

His journey has seen him speak across 15 countries, being a 9 times best-selling author writing, and training over 55,000 entrepreneurs and professionals. Today, his  consultancy extends from small businesses to multi-billion-dollar corporations, making him a sought-after strategist in innovative ‘micro sales enablement strategies.”

Session 1: How the World’s Leading Brands Create Big, Sticky Ideas Warren Buffett’s team leveraged his expertise, now we can tool Discover 3 powerful ways to amplify the persuasive power of your ads, emails, social media posts, and face to face presentation to beat major brands and wealthy competitors - by transforming phrases into blockbusters of persuasion. Your Presenter: James I Bond As one of America’s leading behavioral management specialists, James became fascinated with how beavioral management could be used to simplify a person’s ability to persuade just about anyone. More than 25 years of research and application across a wide range of industries led to his development of BRAIN GLUE ™, a power tool used by the world’s most persuasive professionals from Steve Jobs to Warren Buffett to Snoop Dogg, and more.

Session 2: How to Leverage AI to Automate Social Media, While Still Being Authentic & Genuine It’s hard to be consistent on social media, but AI has changed all that. Discover how it can be used to engage with your audience across Instagram, Facebook, Linkedin and Twitter while ensuring each interaction feels personal and genuine. Your Presenter: Audra Carpenter With a profound understanding of market dynamics and consumer behaviour, Audra's passion for marketing is matched only by her expertise in leveraging the latest technological advancements. Her strategic use of AI in digital marketing has made her a trailblazer in the field. With her at the helm, zindo+co has emerged as a powerhouse of marketing wisdom, offering a plethora of resources for entrepreneurs looking to make their mark

Save the Date, Next Live Event: Thursday 30th May, 2024 (more than half full) Grab your seat here: https://elitemarketers.com.au/page/live-events

ZOOM LINK: https://zoom.us/j/91552543145

The key to success often lies in getting meetings with the right people. It's a skill that can open doors, create opportunities, and elevate your career to new heights. Recognising this pivotal need, this event reveals two completely different methods of securing those crucial meetings.

Session 1: Mastering Lead Generation with Cold Emails, by Bill Kerr

Delve into the art of cold emailing with Bill Kerr, a visionary in the realm of digital marketing. As the founder and CEO of Athyna, Bill has perfected the craft of generating leads through cold emails. His approach has not only been effective but has also redefined the standards of email marketing. In this session, learn the nuances of his strategy that has yielded incredible results and understand how to apply these insights to your marketing campaigns.

Session 2: Direct Mail Mastery: Getting Meetings with Anybody, by Oksana Koriakova

In a digital world, Oksana Koriakova brings a refreshing and highly effective approach to brand engagement and client acquisition through direct mail. Her innovative strategies stand in stark contrast to conventional digital methods, proving that creative and personalized direct mail campaigns can open doors that emails and digital ads cannot. Discover how to craft compelling direct mail campaigns that grab attention and get you the meetings you desire.

Why You Should Attend? Exclusive Insights: Gain first-hand knowledge from Bill and Oksana, who have both harnessed unique marketing channels to achieve remarkable success. Practical Strategies: Learn actionable strategies that can be immediately applied to your business for improved results in lead generation and client engagement. Networking Opportunities: Connect with like-minded professionals, share experiences, and build relationships that could shape the future of your marketing endeavors. Diverse Marketing Perspectives: Understand how contrasting approaches like cold emailing and direct mail can be equally powerful in the right hands.

Save the Date, Next Live Event: Thursday 30th May, 2024 (already half full) Grab your seat here: https://elitemarketers.com.au/page/live-events

No worries! The replay of John North's dynamic session is now available, where he dives into the art of crafting a marketing book that elevates your authority.

This isn't just any webinar – it's a transformative journey into the world of "Book Publishing"

In this engaging session, John shares invaluable insights on how to write a compelling marketing book, position yourself as a leading authority in the field, and leverage your publication for maximum business impact. This opportunity is in perfect harmony with our Elite Marketers community's ethos of continuous learning and growth.

Don't miss out on your chance to be part of Elite Marketers first collaborative book. Secure your spot now.

AI Meeting Summary from 29th November 2023:

• Discussion on the upcoming Elite Marketers book and the importance of recording meetings for enhanced engagement.
• John shares his extensive experience in publishing, with over $25 million in client sales and 8 bestsellers, highlighting the effectiveness of his company's publishing system.
• Details on the book publishing process, including a timeline and options for additional editing and custom cover design.
• Plans for future service pricing, collaborative book projects, and innovative ideas like QR codes for tracking exposure.
• Proposals for an interactive eBook and audiobook, along with strategies for boosting initial sales and rankings on Amazon.
• Considerations on the project's structure, the importance of trust among authors, and the potential challenges in collaboration.
• Discussions on utilising AI for book writing from recorded presentations and meetings.
• Strategies for the marketing book, focusing on mindset marketing and the authors' individual experiences.
• Final discussions on marketing, presentation, and book-related topics, including promoting the webinar's replay.

Join us in re-experiencing this extraordinary event by watching the replay now!

LIMITED SPOTS AVAILABLE:

To be part of the book { CLICK  HERE ]   SET TO EXPIRE 31/1/24

TLDR:

The "Elite Marketers + Evolve Global Publishing" Multi-Author Book Project offers authors an opportunity to elevate their brand and establish themselves as thought leaders. The offer includes:

1. Exposure and Bestseller Status: Authors get to write a 3,500-word chapter and a 350-word bio, with the book guaranteed to achieve '#1 International Best Seller Author Status' in 3 countries​

• ​Customisation and Physical Book Options: Authors can opt for a VIP package with additional customization, including their face on the cover, a choice between hardcover or paperback, and an interactive online book version​

• ​Terms and Conditions: The project has a set price of AU$995 + GST, with specific timelines for payment, chapter submission, approval, and publication​

• ​Additional Benefits: Authors receive one hardcover edition and can order more at wholesale rates. The book's chapter sequence depends on payment promptness, and authors' names will be listed on the cover and as Amazon authors​

• ​Payment Options: The project offers simple, transparent payment solutions with potential tax benefits, allowing authors to finance their book easily​

This package aims to provide authors with significant reach and credibility, helping them leverage their expertise and share their stories on a global platform.

AI Meeting for Multi-Author (Elite) 

Summary 

John, Scott, Tracie, Richard, Ben, and Keith talked about an upcoming event, the importance of recording meetings, and the need to create an elite marketers book. They decided to conduct a webinar to present the book and use an AI companion in Zoom for better engagement. 
    
Publishing Success and Future Challenges 
John discussed his experience and achievements in publishing, highlighting his successful track record of over 25 million dollars' worth of sales for clients and 8 bestselling books. He outlined his company's system for publishing and its effectiveness, including their ability to guarantee number one bestseller status. John also provided insights into the changing landscape of book publishing, including the impact of Amazon's alterations and the potential issues with AI-generated content. He then introduced his company's publishing plan, which includes writing a 3.5,000 word chapter, a 350 word bio, and the book being published across all platforms. John concluded by emphasizing the importance of leaving a legacy through book publishing. 
    
Book Publishing Process and Options Discussed 
John discussed the process of publishing a book, emphasizing the importance of concise writing and the opportunity for contributors to have their names on the cover and listed as authors on Amazon and other bookstores. He outlined the project timeline, which includes a two-month window for authors to write their final chapters. John also mentioned the availability of additional editing and book strategy options, and the possibility of a custom book cover. He addressed concerns about payment options, stating that they can be made in instalments. John stressed the importance of submitting chapters within the required word count and the benefits of financing the project. 
    
Service Pricing and Collaborative Book Project 
John discussed the future price increases for their services and the reduced costs for customers. He also clarified that while there will be a USD option for international customers, the GST would be slightly lowered to keep it equivalent to the Australian dollar. Scott inquired about the wholesale rights, to which John responded that the price depends on the size of the book and usually ranges around $10 or less per book. He also mentioned the possibility of volume pricing for larger orders. John further explained the challenges of book printing and the unpredictable costs associated with it. The team also discussed the idea of a collaborative book project involving various authors from different marketing viewpoints. John proposed the use of QR codes in the books to track their exposure, with each chapter having its own code. Tracie questioned the anticipated sales of the books, to which John responded that their main goal is to increase exposure rather than sales. 
    
Interactive eBook and Marketing Strategy Proposal 
John proposed an interactive ebook and audio book option for the authors, with a condition that everyone must agree to either record their own chapters or pay extra to get someone else to do it. He also discussed the strategy of running a large campaign over a 24 to 48-hour period to boost initial sales and rankings on Amazon. John suggested that selling a thousand books could significantly increase the chances of market success. Tracie suggested the inclusion of authors' QR codes in the book for lead collection and John agreed, mentioning that they often include authors' links in the book. The team also discussed the idea of offering special deals on an author page to incentivize people to opt-in. 
    
Book Project Structure and Trust 
The team discussed the purpose and structure of a book project, focusing on generating interest and lead generation for their Elite program. They considered the flexibility of the project, with no standard template and a focus on individual projects. The discussion also revolved around the topic of the chapters and the potential for collaboration among authors. The team also discussed the importance of trust and vetting among authors, and the potential for the book to showcase the quality of people in the group. The conversation concluded with a reminder about the importance of the title and cover, and the potential for issues with collaboration and opinions. 
    
AI-Assisted Book Writing From Recorded Presentations 
John, Tracie, Tim, Scott, and Keith discussed the potential of using AI to assist in writing a book based on recorded presentations and meetings. John shared his experience of having written a book based on someone else's presentations, emphasizing the efficiency of this approach. Tracie expressed interest in using her recorded calls and meetings to create a book, but was concerned about the overwhelming nature of the task. John reassured her, suggesting that the process could be broken down into manageable tasks. Scott proposed the use of AI to assist in creating an outline for the book. John agreed, sharing his experience of using AI to generate chapters for a book, which were then reviewed and approved by the authors.  
    
Marketing Book Concept and Strategy 
The team discussed the concept of a marketing book, which was to focus on mindset marketing and the individual experiences of the authors. The book was aimed at promoting the authors as knowledgeable marketers and potentially generating business for them. The team agreed that the book should be educational and not just a promotional tool, and should provide actionable 'secrets' to their audience. The discussion also touched on the potential of collaboration, complementing each other's strengths, and applying automation to increase business output. The importance of lead conversion was also highlighted, with the idea of creating a 'funnel' to convert leads into clients being considered. 
    
Marketing, Presentation, and Book Discussions 
John confirmed he would send an email with the QR code link used for registration. Tracie suggested promoting the replay and turning her presentation into a chapter, which John agreed to with certain conditions. Discussions about marketing beliefs and the concept of moving potential customers out of the market were held. Feedback about Tracie's presentation feeling like a sales pitch was addressed. John proposed creating a custom book for Tracie and discussed the pricing of his book, "Cardiac Rehabilitation." Tracie mentioned a potential opportunity to interview authors on a new streaming service she was working with. 
    
    
 

We are holding a special Q&A Zoom meeting on 30th November, 2023 at 11am and you are welcome to come along and see if it is a fit for you.

Through this collaboration, we aim to produce a unique multi-author book, exclusively for our members who can use it for their own marketing purposes.

What's even more remarkable is that we've negotiated this opportunity at an exceptionally favourable rate provided we move quickly!

Diving into the Evolve Global Publishing Multi-Author Bestseller Experience:

• Unrivaled Exposure: Your insightful chapter will grace platforms like Amazon, Apple, Barnes & Noble, Google Books, and beyond - all under the distinguished banner of Evolve Global Publishing.
• Guaranteed #1 International Bestseller Status: The promise isn't just of success; it's of dominance. The book is predestined to clinch the '#1 International Best Seller Author Status' in 3 distinct countries (1 category per country).
• Your Voice, Undiluted: Craft a compelling 3,500-word chapter along with a 350-word BIO. Our experts will fine-tune it with light edits and proofreading, ensuring your authentic voice shines through.
• Positional Advantage: Your chapter's sequence within the book will be determined by the promptness of your payment.
• Optional Custom Book: Get more than just a chapter; receive an extra customised physical and digital interactive book and a combined version featuring all contributors.
• Tailored Pricing & Benefits: Commit to this venture at the special rate of $995 + GST by 8th December. As an added benefit, each contributing author will receive a hardcover edition of the book. If you're keen on additional copies, they're available at exclusive wholesale rates.

Key Dates & Milestones:

• Zoom Q&A Call on 30th November, 2023
• Decide if you want to secure your participation by 8/12/23, 5pm with payment.
• Witness the culmination of your contribution in the published book within a span of 90 days from the date of submitted chapters.
• While the arrangement doesn't encompass direct royalties, the immense reach, unparalleled credibility, and combined marketing will undoubtedly yield immeasurable returns.

This endeavour represents more than just a book; it will showcase the knowledge and insights of our community as well as permanent legacy.

To book the Q&A call please visit this [ LINK ]

Scott Bywater 

 Introducing Grant Thom: 

Grant will be revealing how to build marketing assets, not just campaigns.                       

In the vast landscape of marketing, where many are chasing the fleeting allure of campaigns and short-term promotions, Grant Thom stands apart. With over 35 years of international advertising and marketing experience, Grant doesn't just create campaigns; he crafts enduring marketing assets.While the majority of marketers are fixated on the immediate returns, Grant's vision is rooted in the future. He understands the real power lies in building assets that not only generate revenue today but continue to do so long into the future. It's not just about the money today; it's about creating a legacy of value.

 Grant Thom's Game-Changing Insights: 

• The fundamental shift from short-lived campaigns to lasting marketing assets.
• Why most marketers are missing the mark: The pitfalls of a promotion-only mindset.
• Crafting marketing commodities that are valuable, sellable, and enduring.
• The art of transforming fleeting promotions into tangible assets that buyers crave.
• Harnessing the hidden assets within your business for long-term wealth and success.

Grant's approach is a breath of fresh air in a world dominated by the next big campaign or promotion. It's a call to think bigger, to see beyond the immediate, and to build something that stands the test of time.In this transformative session, Grant Thom will challenge the status quo, urging marketers to shift their mindset and embrace the new paradigm of building marketing assets.

 Join us and revolutionize your marketing approach with Grant Thom. 

 Introducing Zac Mason: 

Meet the marketing maestro who's turned LinkedIn into a goldmine. Zac Mason, the ingenious founder of the Metabolic-Recomp-Method, has garnered a jaw-dropping 2,232,638 impressions in just one year. But it's not just about fitness; it's about leveraging LinkedIn to its fullest potential.Zac has cracked the code, attracting top-tier CEOs and Entrepreneurs not just for health transformations, but for strategic business collaborations. His secret? A blend of sharp marketing strategies and an understanding of the LinkedIn landscape.

 What Zac Will Unveil: 

• The blueprint to LinkedIn optimization: Boosting visibility and engagement.
• Secrets to targeting and connecting with high-caliber professionals.
• Proven strategies to convert LinkedIn impressions into tangible business opportunities.
• Personal branding tips to stand out in a saturated market.
• The art of content creation: Crafting posts that CEOs and Entrepreneurs can't ignore.

While Zac's primary mission is to help high achievers reclaim their health, his expertise in LinkedIn marketing is unparalleled. Dive into his insights and discover how to elevate your LinkedIn strategy, making a larger impact in the marketing realm.

Here's Zac's content: https://docs.google.com/document/d/1zgTUEfxaiC3VyBc2_1PRpslVBPjS87_5-ePHCMBrFwc/edit

 Join us and unlock the secrets to mastering LinkedIn marketing with Zac Mason.

P.S.  Next Live Event: Thursday 23rd November, 2023. Grab your seat here:
 https://elitemarketers.com.au/shop/product/elite-marketers-live-event-1-ticket/2